📍 How much does your job define you, and why does that matter for motivation?
⇒ Some see work as identity.
Large studies show a majority of workers say their job contributes to their sense of purpose, which shapes career choices and learning priorities (McKinsey).
⇒ Others treat work as a role.
For other people, a job is mainly a source of income, stability, or flexibility, practical needs that push career decisions (for example, low pay or no advancement are top reasons people leave jobs) (PewResearch).
So what does this mean for motivation and skills?
People whose job is part of their identity often prioritize meaningful work and career development. People who separate identity from work more often emphasise pay, schedule flexibility, and work-life balance. Knowing which of these matters most helps design the right training, supports and job pathways.
💡 At DIAMOND Empower, we conduct surveys, literature reviews and grassroots feedback, to refine tools like the ᴱGROW Index and MOVEᴱ, so that career supports, training offers and policy recommendations reflect real motivations and lived experience.
👉 Question for you: Which matters most for your motivation at work ~ pay, purpose, growth, or balance?
Learn more: https://diamond-empower.eu/
